I’m a Strategic Communications and Public Relations Professional who is passionate about working with organizations, protecting their brand identity, and assisting with organizational growth and media relations. I lead projects from initial briefing to launch day and beyond. Experienced communications professional with a demonstrated history of working in the public sector.
Areas of Expertise
Adobe Creative Suite
Advertising
Audience & Stakeholder Analysis
Branding & Positioning
Budgeting
Client Relations & Negotiations
Community Engagement
Competititve Analysis
Content Development
Crisis Management
Desk Research
Disaster Preparedness & Response
Emergency Management
Event Coordination & Marketing
Graphic Design
In-depth interviews
Internal/External Communications
Microsoft Office Suite
Meeting Facilitation
Network Marketing
Photography/Videography
Presentations
Public Information Campaigns
Public/Media Relations
Reputation Management
Resource Management
Risk Management
Strategic Outreach Models
Strategic Planning & Implementation
Swag (branded apparel & materials)
Tagline Development
Traditional/Non-traditional Methodologies
Website Development and Analytics
Writing, Editing, Proofreading
Content Management Systems:
Squarespace
WordPress
Duda
Social Media Management Platforms:
Hootsuite
Loomly
Email Marketing Systems:
Mailchimp
Achievements
2021 - 12:10 to the Top - award from The Southwest Ledger
Social media data from Jan 1, 2022-February 2023 for Comanche County/Lawton Emergency Management:
Facebook reach: 79K residents
Facebook page visits: 112.6% increase
Facebook page like: 3K% increase
About me
Before obtaining my BA from Cameron University, I spent 20 years in customer service, negotiations, brand management. A friend and I started a blog that was called Rebels & Readers; that blog turned into event organizing for independent authors.
Rebels & Readers works one on one with independent authors, beta reading manuscripts, planning advertising and networking on social media. Rebels would host author events beginning in our tri-state area of Huntington, WV/Ashland, KY/Portsmouth, OH to Annapolis, Maryland. For these events, we handled all of the merchandising, advertising, marketing, planning, and coordination. The first year of our event in 2014, we raised more than $10,000 to be donated to the Jesse Stuart Foundation in Ashland, Kentucky. Each year, donations were increased across the board. I gained extensive experience in planning event over long distances, and locally.
In 2017, I left the organization to move across the country, focus on my degree field, and my family. I still beta read manuscripts for a few select authors.